My Print Design Philosophy
I create work that blends classic elements of print
design with what we know about how people use the web. Why? Because
in today’s media rich environment, it is the web which leads
in innovation and sets the standard for what people expect to see
in all forms of entertainment, be it television, the printed page
or a new package design.
In the right balance, I believe applying what we know
about how people use different media can deliver consistently dazzling,
dynamic and dominant print design which can help move a business
one step closer to its customers.
Answers to Your Questions...
Why Kalisher Design?
Get big-time experience at a small-time price.
That’s the short of it. I have been designing for the printed
page since 1992 when I honed my craft designing children’s
books for Usborne. Two of those books won awards, by the way. Since
then, I’ve designed travel guides for Dorling Kindersley,
newspapers in Mexico and everything from 20 foot store banners to
really cool packaging for Apple Computer.
Technical Mumbo Jumbo
I design in Quark, InDesign, Illustrator and
PageMaker and design Word documents and PowerPoint presentations.
No sweat.
Sure You Sound Clever, But Can You Meet A Deadline?
This is business. It should be fun. But it is
business. And you have deadlines. And my job is to meet them. I
have never missed a deadline yet. And I don’t intend to start.
If you have the time and interest, you can call several of my clients
and ask them how well I met their expectations not to mention their
deadlines.
Is This Expensive?
It doesn’t have to be. I charge very competitive
rates. Not to mention that working through Kalisher Design will
be less expensive than working through a larger organization that
has to pay overhead not to mention the salaries of all those expensive
Account Executive types who are paid ridiculous sums to run interference
between you (the client) and me (the creative talent). We simply
cut out the middleman and get the work done twice as fast and for
a fraction of the cost.
Want to Get Started?
Contact me
with details of your project and I'll give you a free estimate.
web
: illustration : marketing
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